Must-Have Digital Resources for Growing Your Business Today

Want an insider look at what today’s businesses are using to grow, market, build, and promote what they’ve got? We pulled the top essential digital assets, templates, and kits to help you bring your business to the next level.

In order to compete in today’s online market, regardless of the size of your business or how long you’ve been in operation, you have to stay competitive with more than just your product or service.

For example, your business needs a fast, engaging website that keeps people’s attention while giving them exactly what they came looking for. Ecommerce is still experiencing exponential growth and is not expected to slow down anytime soon, so if your eCommerce site needs an overhaul, keep reading!

Email marketing is another platform that you should be utilising in business because it’s not dead, by any stretch. Are you collecting email addresses, setting up campaigns and funnels, and segmenting your list so you’re actually putting what they want from you, right into their inboxes? Because if you’ve let this gem slip by the wayside, you’re missing out on incredible potential there.

Social media and video promotion on those channels are able to run deeper than they ever have in history. Your videos need to stop people from scrolling and get them to pay attention, meaning the video transitions and digital assets you utilise will need to go above and beyond. While you’re at it, don’t let those slide deck presentations to investors or clients be a drag, either!

There are multiple ways you can elevate your digital presence in a way that will help you better attract the right target market and engage them through World’s Best Practice.

1) Don’t miss out on potential leads, capture email addresses and expand your email list

You’ve heard it a million times that the money’s in the email list, right? Well, Mailster is one of the most popular and highly rated email newsletter plugins for WordPress on the market today, plus, getting started is super simple!

It’s as easy as importing your data from a spreadsheet or your Customer Management System (CMS) if you have one. If not, that’s okay, because you can start your list from scratch, too. Then all you have to do is pick one of their amazing newsletter templates, create your first campaign, and go!

One of the best features of the Mailster newsletter plugin is the drag-and-drop editor which creates absolutely stunning campaigns in just a few minutes. No coding is required, and it works with absolutely any email provider. It features more campaign types, templates, tags and segmentation, and developer friendliness than just about any other WordPress newsletter plugin on the market.

Another great benefit is the real-time insight into your campaigns. You can quickly and easily learn about your subscribers’ click rates, email providers, location, what type of browser they’re using, and much more. All these things are incredibly relevant to improving your online marketing strategy, so whether you’re analyzing that data yet or not, Mailster’s got you covered.

2) Unlock the Power of WordPress with the Ideal Theme for Your Website

Looking for a website builder that is trusted by beginners, marketers, and professionals alike? WordPress is a powerful digital asset that can help businesses create and manage their websites, blogs, and online stores. With its user-friendly interface and extensive customization options, WordPress has become the most popular content management system (CMS) on the web. It offers a vast selection of themes, plugins, and widgets, making it an extremely versatile platform that can be used for anything from personal blogs to large-scale e-commerce sites.

By leveraging the capabilities of WordPress, businesses can establish a professional online presence, increase their visibility, and grow their audience. Additionally, WordPress is a cost-effective solution for website development and maintenance, as it eliminates the need for coding skills or the hiring of web developers, resulting in significant cost savings. Overall, WordPress is a valuable digital asset that can help businesses improve their digital marketing strategy, build brand awareness, and increase online revenue.

Your website is often the first impression you make on potential customers.

3) Use Shopify to build a thriving online store and take your eCommerce business to the next level

Shopify is a popular e-commerce platform that allows businesses to create and manage their online stores. With its easy-to-use interface and comprehensive features, Shopify has become one of the most widely used platforms for businesses to sell their products and services online. It offers a variety of templates, themes, and apps that can be customized to create a unique and professional online storefront. With Shopify, businesses can manage inventory, process payments, and handle shipping and taxes, all in one platform. This makes it an ideal solution for businesses of all sizes, from small startups to large enterprises.

Shopify is a popular e-commerce platform that allows businesses to create and manage their online stores. With its easy-to-use interface and comprehensive features, Shopify has become one of the most widely used platforms for businesses to sell their products and services online. It offers a variety of templates, themes, and apps that can be customized to create a unique and professional online storefront. With Shopify, businesses can manage inventory, process payments, and handle shipping and taxes, all in one platform. This makes it an ideal solution for businesses of all sizes, from small startups to large enterprises.

Your eCommerce venture’s success heavily relies on your UI/UX. Your customers must feel comfortable and “delighted” shopping on your eCommerce site.

4) Shape up your YouTube channel with killer video transitions

Videolancer’s Seamless Transitions was the first of its kind on Envato’s Market, and it’s no mystery why it’s been around so long. With easy-to-use drag-and-drop methods that work in any resolution or aspect ratio, fast previews, and a stellar step-by-step tutorial, there are plenty of reasons that over 50,000 people have purchased, love, and recommend these original and unique videos transitions for their videos!

These were the first video transitions on the Envato Market to launch with auto-resize back in 2016, so you can be sure that each transition will look good in both wide-format cinema and vertical social media, with every size and resolution in between from elevating your YouTube channel to all your other video content as well.

You’re able to easily change the color, direction, zoom point, and many other parameters, and choose from thousands of options, with many more on the way, and free updates for life! If you add these to your collection of digital assets with one lifetime payment, you’ll get new transitions whenever they’re released.

More than 40,000 filmmakers and motion designers have saved millions of hours creating video content since 2016 with Videolancer’s Seamless Transitions. It’s time to bring your A-Game to your YouTube and social media videos with these simple digital assets that pack a powerful punch.

Trust us when we say we know that video will take over traditional ‘search’, if it hasn’t done so already! Video content is rich, informative, and sometimes the best way to get your message across, especially with YouTube’s search function. Yes, ensuring you have a cool background in place, the latest strobe lighting to illuminate your surroundings BUT good content is always king!

This article has highlighted the most outstanding digital assets that can enhance various aspects of your digital marketing strategy. Whether you’re seeking to improve your video transitions, boost your email marketing, or enhance the appearance of your website, now is the time to take advantage of these.

As your business expands, you will eventually need to hire staff. Initially, it is common to feel uneasy about making hiring decisions, recognizing that picking the wrong candidate can be a pricey mistake for your company. An employment recruitment service like Purple Patch Consulting can locate excellent workers at affordable rates. A consultant can also help determine what type of assistance your business needs, as well as provide useful information that’s relevant to your trade.